I had the privilege of adding art to eight elevators at Inholland Rotterdam. The illustrations aim to connect students, colleagues and visitors of the university.

Engage in conversation using the conversation starters in the conversation lift, record your pitch in the pitch lift, scan the QR codes to read stories from former Inholland students, give compliments in the compliment lift, interpret the 'diversity' image together and spot over 30 well-known Rotterdam icons in the marathon search image.

Based on a few themes and the project’s goal of connecting people, I came up with six concepts. I then developed them into illustrations. What a joy it was to do this!

Watch the video below if you're curious about the result!

When will you stop by?